sujatha Arunachalam
As a UX UI Designer with 8 years of experience, I am driven by a curious ambition to craft intuitive and impactful digital experiences. I leverage a blend of empathy and logic to deeply understand user needs, collaborating effectively to ensure solutions are both human-centered and strategically sound.
Experience
Lead UX/UI & Creative Designer
Digivriddhi Technologies Pvt. Ltd. (DGV), Mumbai · Sep 2022 – Present
- Lead end-to-end UX and UI design across DGV's FinTech ecosystem, including web platforms, responsive applications, and the DGV Connect B2C mobile app.
- Collaborate with business stakeholders, product managers, and development teams to convert business requirements into intuitive digital experiences.
- Conduct user research and create personas, user journeys, information architecture, and user flows to improve usability.
- Develop low- and high-fidelity wireframes, interactive prototypes, and production-ready UI designs.
- Conduct usability testing and incorporate user feedback to continuously enhance product experiences.
- Established consistent visual standards across digital products and marketing communication.
- Designed infographics, presentations, digital creatives, and product communication assets aligned with the company's brand identity.
- Contributed to the launch of DGV's new responsive website and multiple digital financial products.
Senior Sub Editor
Evening Tamil Nadu · Jan 2022 – Aug 2022
- Working as a Senior Sub Editor...
Senior Sub Editor
Evening TamilNadu, Chennai · Jan 2017 – Aug 2022
- Managed editorial layouts and visual presentation for print publications.
- Coordinated with editorial teams to ensure accuracy, consistency, and timely publication.
Lead-Customer Support Executive
Genxlead Private Limited, Chennai · Apr 2018 – Dec 2021
- Provided customer support and resolved customer queries efficiently.
- Developed strong communication, problem-solving, and stakeholder management skills.
- Maintained high standards of service quality and customer satisfaction.
Senior Customer Support Executive
Shyaway · Apr 2018 – Dec 2021
- -Handle 100+ calls daily, with duties including signing up new
- customers, collecting customer data, Sales, giving relevant
- information to the customers, handling escalations, providing
- details for placing orders along with product details.
- -Sales percentage was always above the target percentage.
- -Trained 10+ new employees with all the process from scratch
- to updated details.
- -Taken initiative to add new tools for the process to be done in
- much comfortable way. i.e AWB RVP failure notifications.
- -Handling escalations in such a way even an irrated customer
- will calm down and will convince them to understand the
- details and processes.
- -Memorized entire line of company products and services,
- including prices and special discounts.
- -Provided basic technical support for client on a wide range
- of company products, resolving issues.
- -Remained courteous, calm and convince them to understand
- the details and process, even during moments of customer
- dissatisfaction.
- -Taken utmost care to decrease cancellations
Sub editor
Evening tamilnadu · Jan 2016 – Oct 2017
- -Proof Reading
- -Story Editing
- -Content Writing
- -Reporting
Medical Receptionist
SANKARA NETHRALAYA MEDICAL RESEARCH FOUNDATION (Inst. Code - 044), CHENNAI · Jul 2000 – Dec 2001
- -Receptionist
- -Surgery Fixing
- -Direct interaction with Patients
- -Post Surgery Counselling
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Education
Post Graduate Program, User Experience Design (UI/UX for Data-Driven Business Applications)
University of Texas at Austin · 2023 — 2025
Advanced, UX/UI Design
EDIT Institute of Design · 2022 — 2022
Master of Commerce (M.Com.), Commerce
University of Madras · 2000 — 2002
Bachelor of Commerce (B.Com.), Commerce
Valliammal College for Women · 1997 — 2000
Contact details
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