Subham Kumar Biswal

As a Data Analyst specializing in growth and marketing, I approach every challenge with a highly logical and pragmatic mindset, ensuring meticulous attention to detail. My diligence and commitment to accountability drive me to uncover precise, data-driven insights that consistently optimize performance and contribute to achieving mastery in strategic outcomes.

Experience

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Data Analyst - Growth & Marketing Analytics

AB Connectz · Nov 2025 – Apr 2026

Not yet confirmed

• Built end-to-end SQL + Power BI pipeline tracking 15+ KPIs across acquisition funnels and campaigns reduced manual reporting by 30% and accelerated leadership decision cycles through stakeholder collaboration and data-driven insights.
• Behavioural segmentation across 10+ client accounts identified 3 high-value segments (~60% of revenue); churn model reduced client churn by 20% QoQ through data-driven budget reallocation.
• Funnel analysis improved CRM adoption by 35% and lead-tracking efficiency by 40%; standardised reporting templates saved ~8 analyst hours/week, adopted as team default.

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Business Analyst

AB Connectz · Nov 2025 – Apr 2026

Not yet confirmed

• Business Analyst — Growth & Operations Analytics | AB Connectz, Bhubaneswar        Nov 2025 – Apr 2026
• •  Designed end-to-end SQL + Power BI pipeline tracking 15+ operational KPIs across 10+ client accounts — reduced manual reporting by 30% and cut leadership review time from days to hours.
• •  Behavioral cohort analysis identified 3 high-value segments (~60% of revenue); actioned by business team to improve campaign ROI by 30% and reduce client churn by 20% QoQ.
• •  Funnel analysis diagnosed onboarding friction, driving 35% CRM adoption improvement and 40% lead-tracking efficiency gain; standardized reporting templates saved ~8 analyst hours/week.
• •  Partnered with engineering to define instrumentation requirements for a custom CRM — translated ambiguous business needs into SQL schemas and BI specs, delivered with zero post-launch data discrepancies.

Business Analyst Intern

Verzeo · Sep 2021 – Dec 2021

Not yet confirmed

• Built 4 Tableau dashboards tracking feature adoption and KPIs increased data accessibility by 40% and cut manual reporting by 30% within 6 weeks.
• SQL + Python (Pandas, SciPy) scripts cleaned and modelled multi-source datasets; outputs informed 3 product roadmap decisions through cross-functional collaboration and analytical insights.

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Business Analyst Intern

Verzeo Pvt · Sep 2021 – Dec 2021

Not yet confirmed

• Being able to learn and gain practical experience in the business analysis process by supporting experienced business analyst and other team members in their tasks and responsibilities.
• This involve tasks such as data analysis, documentation, project management, communication, and research.
• The goal was to learn as much as possible about the business analysis process, apply theoretical concepts to real-world situations, and contribute to the success of the team.