SAURAV KUMAR

SAURAV KUMAR

Data Analyst || Business Intelligence || Power BI, SQL, Excel || KPI Dashboards || Marketing Analytics || MBA (Marketing & Operations) || Data Visualization · Greater Delhi Area

👨‍💻 Data Analyst | Business Intelligence | Marketing Analytics | Power BI | SQL | ExcelHi, I'm Saurav Kumar, an MBA graduate specializing in Marketing and Operations with a strong passion for Data Analytics, Business Intelligence, and data-driven decision-making. I enjoy transforming raw data into meaningful insights that help organizations optimize performance, improve strategies, and drive measurable business outcomes.My experience spans across data analysis, marketing analytics, and business intelligence, where I leverage analytical tools such as SQL, Power BI, Excel, and DAX to extract insights from complex datasets and convert them into actionable strategies. I am particularly interested in using data visualization and performance dashboards to help businesses monitor KPIs, understand customer behavior, and improve operational efficiency.💡 My key areas of expertise include:📊 Data Analytics & Business Intelligence • SQL-based data analysis and structured querying • Power BI dashboard development and DAX-based analytics • KPI tracking, sales analysis, and performance reporting • Data visualization and interactive business dashboards📈 Marketing & Business Analytics • Market research and competitor benchmarking • Digital marketing analytics and campaign performance tracking • Customer behavior insights and engagement analysis⚙️ Technical Skills & Tools SQL | Power BI | Excel | DAX | Data Modeling | Data Visualization | ETL | Dashboard Development | Statistical AnalysisI am passionate about using analytics and visualization tools to turn complex datasets into strategic business insights. My goal is to contribute to organizations where data-driven decision-making plays a key role in driving innovation, efficiency, and growth.🎓 Education MBA – Marketing & Operations, GGSIPU Main Campus B.Sc. – Chemistry, Atma Ram Sanatan Dharma College📊 Certifications Microsoft & LinkedIn Business Analysis Certification SQL Essential Training – LinkedIn Learning Data Analytics – Accio Jobs Tata Data Visualization – Forage💬 I am always excited to connect with professionals in Data Analytics, Business Intelligence, Marketing Analytics, and Strategy roles.📩 Let’s connect and explore how data can drive smarter business decisions.

Work style

onsite, remote

Contact details — on requestProof of Work — on request

Experience

S

Digital Marketing Intern

SR Foods · Mar 2023 – Jun 2023

Not yet confirmed
  • • Conducted market research and competitor benchmarking to support digital marketing campaigns and identify growth
  • opportunities.
  • • Analyzed social media performance using analytics tools, improving engagement rates by 30%.
  • • Utilized Microsoft Excel for lead tracking, campaign reporting, and data visualization to enhance marketing performance
  • analysis.
  • • Assisted in monitoring key performance indicators (KPIs) for digital campaigns to evaluate effectiveness and support
  • data-driven marketing strategies

Skills 0 proven through work

Also works with

Customer RetargetingMicrosoft ExcelData VisualizationExploratory Data Analysis (EDA)Customer Retention and Churn PreventionCampaign Performance AnalysisCampaign ExecutionSurvey DesignCompetitor BenchmarkingMarket Research

Proof of Work

Proof of Work

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Education

Data analysis , Data analysis

AccioJob · 2025 — 2025

Master of Business Administration - MBA, None

Guru Gobind Singh Indraprastha University · 2022 — 2024

Bachelor of Science - BS, Chemistry

Atma Ram Sanatan Dharma College · 2018 — 2021

High School Education, PHYSICAL SCIENCES

Kendriya Vidyalaya · 2018

Contact details

Contact details

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