RP

Rishita Poddar

I'm Rishita Poddar, currently honing my skills as a Copywriting Intern at PUMA Sports India Pvt. Ltd. With a strong sense of accountability and a drive for ambition, I pride myself on being approachable and assertive, always striving for autonomy in my creative endeavors. My unique blend of professionalism allows me to engage effectively with diverse teams while consistently delivering outstanding work.

Contact details — on requestProof of Work — on request

Experience

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Copywriting Intern

PUMA Sports India Pvt. Ltd · Dec 2025 – Apr 2026

Not yet confirmed
  • • Wrote CRM copy for push notifi cations, emailers, and in-app messages targeting specifi c audience segments.
  • • Developed social media captions and brand content across platforms, adapting tone per audience.
  • • Wrote copy for campaign posters, marketing assets, and digital creatives.
  • • Created website and e-commerce copy aligned with campaign messaging and brand voice.
  • • Crafted conversion-focused, platform-specifi c messaging with clarity and structural consistency.
  • • Contributed to campaign ideation and brainstorming from brief through to execution.
  • • Collaborated across teams, incorporated feedback, and delivered original content independently.
  • • Ideated visual directions by applying narrative thinking and digital design sensibility to creative briefs.
  • • Researched audience and market context to inform both copy and content decisions.
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Copywriting Intern

PUMA Sports India Pvt. Ltd · Jun 2025 – Aug 2025

Not yet confirmed
  • Wrote CRM copy for notifications, emailers, and in-app messages.
  • Developed social media captions and brand content tailored to different audiences.
  • Created copy for campaign posters, marketing materials, and digital creatives.
  • Produced website and e-commerce copy aligned with campaign messaging.
  • Crafted clear, conversion-focused messaging for specific platforms.
  • Contributed to campaign ideation from brief to execution.
  • Collaborated across teams and incorporated feedback into original content.
  • Ideated visual directions by applying narrative thinking.
  • Researched audience and market context to guide copy and content decisions.
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Styling Team Member

NIFT Patna × Bihar Khadi Collaboration · Aug 2024 – Jan 2025

Not yet confirmed
  • Contribution to styling and visual direction for a project focused on reinventing Khadi craftsmanship.
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Content Writer & Researcher

Godna Craft Documentation, Jharkhand · Jun 2024 – Jul 2024

Not yet confirmed
  • Researched and wrote long-form documentation about the Godna craft tradition.
F

Content Writer

FRAMES – College Magazine, NIFT · Jan 2024 – Jan 2024

Not yet confirmed
  • Wrote and edited content for the official student magazine.

Proof of Work

Proof of Work

Rishita shares this with people who ask. You'll hear back either way.

Education

B.Des, Fashion Communication (Styling + Visual Storytelling)

National Institute of Fashion Technology (NIFT) · 2022 — 2026

B.A. (Hons.), English Literature

Shri Shikshayatan College, Kolkata · 2020 — 2022

Contact details

Contact details

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