LN

Lakshmi Nambiar

As a Senior Copywriter, I am driven by a blend of ambition and creativity, constantly seeking to master the art of persuasive communication. I thrive in collaborative environments, leveraging my empathetic approach and eloquent storytelling to craft compelling narratives that resonate deeply with audiences. My goal is always to deliver impactful, original content that achieves strategic objectives.

Work style

remote

Identity verified by DigiLockerDegree confirmed by St. Joseph's College Devagiri (Autonomous)
Contact details — on requestProof of Work — on request

Experience

X

Senior Copywriter

XSpine · Nov 2025 – Aug 2026

Not yet confirmed
  • As a Senior Copywriter at Xspine, I worked primarily on Telangana Tourism, developing campaign concepts, brand messaging and digital content to promote the destination and its experiences.
  • I translated tourism insights and briefs into engaging copy across campaigns and communication assets, while collaborating closely with designers, strategists and client servicing teams from ideation through execution.
  • I also contributed to creative presentations, client feedback and multiple concurrent projects, ensuring the final communication remained consistent with the brand and campaign objectives.
Stark Communications

Copywriter

Stark Communications · Oct 2024 – Aug 2026

Not yet confirmed
  • Contributed to new business pitches and client presentations.
  • Develop communication strategies and integrated campaigns for brands across finance, tourism and lifestyle sectors.
  • Create compelling campaign concepts, digital content and brand messaging aligned with client objectives.
  • Collaborate with designers, strategists and client servicing teams to deliver end-to-end campaigns.
  • Present campaign ideas and creative solutions to clients.
  • Manage multiple projects simultaneously while maintaining quality and deadlines.
F

Head of Content

Forward Slash Media Solutions · Jun 2023 – Oct 2024

Not yet confirmed
  • Led content strategy across multiple client accounts spanning healthcare, finance, hospitality and consumer brands.
  • Planned editorial calendars, campaign messaging and integrated content strategies.
  • Mentored content writers and coordinated with design and account management teams.
  • Developed brand communication frameworks tailored to diverse industries.
  • Worked closely with clients to understand business goals and translate them into effective marketing communication.
Freelance

Content Writer

Freelance · Feb 2023 – Jun 2023

Not yet confirmed
E

Junior Sales Executive

Emirates NBD · Jun 2021 – Jan 2023

Not yet confirmed
  • Strengthened communication, negotiation, and stakeholder management skills in a fast-paced banking environment.
S

Content Manager

Startup · Nov 2020 – Feb 2022

Not yet confirmed
S

Content Writer

Stories Global Home Concepts · Mar 2020 – May 2020

Not yet confirmed
  • Developed website, social media and marketing content aligned with the company's luxury home design positioning.
E

Customer Communication Manager

Even Brains · Feb 2020 – May 2020

Not yet confirmed
Swiggy

Copywriter

Swiggy · Jun 2019 – Sep 2019

Not yet confirmed
  • Created engaging marketing content for digital campaigns and customer communication.
  • Worked with cross-functional teams to develop high-impact promotional campaigns.
A

Executive Assistant To Chief Executive Officer

AyurVAID Hospitals · Oct 2018 – Dec 2018

Not yet confirmed
  • Managed executive communication, presentations and strategic documentation for senior leadership.
  • Created marketing and patient communication content.
  • Coordinated cross-functional initiatives while supporting the CEO in day-to-day operations.

Skills 0 proven through work

Also works with

AI Tool EnablementAttention to DetailClient FocusProviding FeedbackCritical ThinkingAssertivenessProposing Alternatives in DisagreementData-Driven RecommendationsCreative StrategyBusiness AcumenContent EditingProblem SolvingAdaptabilityGoal setting (defining key results)Time ManagementImpactful DesignBrandingConversion Rate OptimizationAudience Engagement StrategyBefore-and-After Impact MeasurementPlain-Language SimplificationInnovation StrategyAI-Assisted Content Creation WorkflowSelf-Directed LearningStrategic ThinkingProcess ImprovementHypothesis-Driven ExperimentationEmployee Onboarding CoordinationEmpowermentMentoring and Peer CoachingStakeholder ManagementCommunication Framework DevelopmentProject TrackingWorkflow Design (Process Mapping)Requirements AnalysisFinding Customer NeedsWorkflow CoordinationDesign Critique & GuidanceVisual Design DirectionStrategic PlanningBrief Clarification and RescopingCustomer Relationship BuildingGraphic DesignCampaign Briefing Document CreationProject ConceptualizationBrand Tone-of-Voice DefinitionResearch Insight SynthesisMarket ResearchWork Planning and PrioritizationBrand Consistency Across AssetsSoftware Quality AssuranceAccount ManagementReceiving and Incorporating FeedbackCampaign ExecutionCross-Departmental CoordinationStakeholder Communication AdaptationTarget Audience AnalysisStrategic AlignmentContent Strategy DevelopmentCampaign Theme DevelopmentPresentation DesignBrand StorytellingCreative BrainstormingInterpersonal SkillsNegotiatingCustomer ServiceContent WritingPeople ManagementTeam LeadershipEffective CommunicationDigital Marketing StrategyOffline MarketingSocial Media MarketingCampaign PlanningBrand Positioning StrategyIdea pitchingCopywriting

Proof of Work

Proof of Work

Lakshmi shares this with people who ask. You'll hear back either way.

Education

Bachelor of Arts, Mass Communication & Journalism

St. Joseph's College Devagiri (Autonomous)

Verified

Contact details

Contact details

Lakshmi shares this with people who ask. You'll hear back either way.

What drives their work

The Strategist — Charts the shortest true path

The Strategist

Charts the shortest true path.

Lakshmi's superpower

You excel at transforming vague ideas into clear, actionable strategies that deliver measurable business impact.

How Lakshmi works

You are well-suited for roles that require a blend of strategic thinking, creative leadership, and hands-on content development within dynamic, forward-thinking teams.

Ask about this candidate

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