Hrishikesh Pachore
As a growth marketer with nearly six years of experience, I am driven by a logical and pragmatic approach to achieving measurable results. I thrive on the autonomy and accountability inherent in my work, consistently taking independent ownership of initiatives to navigate challenges and propel growth, particularly within dynamic, founding team environments.
Experience
Growth Marketer
Alaric Design Pvt. Ltd. (Founding Team) · Mar 2025 – Present
- Built and own the entire marketing function from zero for a regulated, high-ticket product line ($6,000 to $7,000), scaling it across 3 international markets (Taiwan, UAE, Singapore).
- Ran search, shopping, and demand-gen campaigns on a $100K budget optimised to maximise conversions, delivering a 3.5% visit-to-lead rate, $1.02 CPC, $30 cost per lead, and 3.1x ROAS through keyword planning and Tag Manager setup.
- Track campaign data in Looker Studio and paid media across platforms in Power BI, building performance visuals for management.
- Delivered 10,000+ attendees across 2 pop-up activations and secured 10+ PR and media features through integrated brand campaigns.
- Built financial models (including DCF) and pitch collateral supporting a $1M pre-seed raise, presented to investors alongside the CEO.
- Coordinated the winning Red Dot Award (Product Design) submission across design, legal, and operations with no external agency.
Marketing Executive, Brand & Performance
Integra People Pvt. Ltd. · Mar 2023 – Feb 2025
- Managed a $5,000 Google Ads budget across Performance Max and search, using automated bidding and target impression share to reach 80% share on branded keywords.
- Ran keyword research on Google Keyword Planner and built an Excel workflow to cluster keywords into themed ad groups, with responsive search ads led by strong headlines and CTAs.
- Drove 1,400% organic traffic growth over 24 months through a systematic content and SEO strategy, making search the primary acquisition channel.
- Cut customer acquisition cost 10% through experimentation and data-led budget reallocation, reporting to senior stakeholders via Excel and Power BI dashboards.
Marketing Intern
Here and Now 365 Ltd. · Feb 2022 – Mar 2022
- Handled CRM queries and lead tracking, capturing and managing leads from website forms and social media channels.
- Segmented customers by product interest and ran omnichannel engagement campaigns across three cities, driving $6,000+ in transactions in a 6-week engagement.
Marketing Intern
Game Dome · Jan 2021 – Aug 2021
- Managed a $200 monthly marketing budget, growing Instagram audience 20% and engagement 12% while cutting spend 5%.
- Secured Red Bull as sponsor for a Valorant tournament, ran influencer collaborations, and built brand partnerships with similar-domain brands to grow reach and social visibility.
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Education
MSc, International Marketing Management
Leeds University Business School · 2021 — 2022
Bachelor, Hospitality & Business Management
Savitribai Phule Pune University · 2017 — 2020
Projects
Contact details
Contact details
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What drives their work
The Architect
You design and establish robust, compounding systems from the ground up.
Hrishikesh's superpower
You excel at constructing durable, data-driven marketing engines and strategies that deliver sustainable commercial growth.
How Hrishikesh works
You are best suited for roles that require building and optimizing marketing systems for sustainable commercial growth within a structured, data-driven team.
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