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Haripriya Sureban

As a Content Marketing and Research Specialist, I approach my work with a blend of curiosity and determination, always seeking out innovative, data-driven solutions. My pragmatic and resourceful nature drives me to meticulously uncover insights and craft compelling narratives that achieve tangible results.

Contact details — on requestProof of Work — on request

Experience

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Content Marketing and Research Specialist

UnearthInsight · Present

Not yet confirmed
  • Research & Industry Intelligence: Authored data-led market intelligence reports on structural shifts in the IT services and GCC sectors, delivering deep, high-clarity insights tailored for C-suite executives and broader business audiences - driving 200+ cumulative downloads and recurring inbound client inquiries.
  • Thought Leadership & Brand Narrative: Built the organization's distinct market narrative by authoring high-impact point-of-view (POV) pieces on topical industry developments, generating 40,000+ LinkedIn impressions in a single month.
  • Digital Content Strategy & Platform Growth: Managed website blogs and core site maintenance while driving LinkedIn engagement by distilling data-heavy research into consumable data stories and topical posts; conceptualized key recurring series (GCC Radar, GCC InsightCircle, GCC Country Spotlight) and launched the UnearthLens newsletter to 2,000+ subscribers in month one.
  • Email Marketing & Demand Generation: Executed targeted email campaigns across a curated mailer base of 2,500+ contacts, distributing high-value report digests to regularly nurture leads and generate inbound business opportunities.
  • Public Relations & Media Strategy: Headed external communications and media relations, securing corporate quote inclusions and expert perspective placements across 220 distinct news stories in leading business dailies and digital platforms in FY26.
  • Events & Executive Positioning: Represented the company at major industry events while positioning internal leadership on strategic panels, alongside conceptualizing end-to-end strategy for UnearthInsight's upcoming flagship events.
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Correspondent

NDTV Profit · Present

Not yet confirmed
  • Tracked and reported on the technology sector, startups, and other listed companies, covering breaking news, business developments, quarterly earnings, and corporate announcements across television and digital platforms.
  • Produced research-backed stories, trend analyses, and explainers for on-air and digital audiences.
  • Executed ground reporting and special television packages, including event coverage and special segments.
  • Contributed to general news coverage for the NDTV network.
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Reporter

The Hindu Businessline · Present

Not yet confirmed
  • Reported on the technology sector, tracking IT/ITeS, personal tech, semiconductors, hyperscalers, and cloud & data companies, with a focus on corporate developments and industry trends.
  • Covered the startup ecosystem and wrote long-form features on business models and ecosystem shifts for the publication's bimonthly startup page.
  • Reported on alcobev companies, covering both listed and private players, alongside analysis of market trends and regulatory developments.
  • Tracked Karnataka's political and economic landscape and reported on policy decisions, governance, and regional economic developments.

Skills 0 proven through work

Also works with

Growth MindsetPersistenceAttention to DetailConcise CommunicationData ValidationStructural EditingWorking Under PressureProblem SolvingWork Planning and PrioritizationAdaptabilityRapid LearningBusiness AcumenMeeting FacilitationOverall Professionalism and EthicsCompany Management AnalysisEconomic AnalysisPolitical AnalysisPolicy AnalysisFinancial Report PreparationMarket Trend AnalysisBusiness AnalysisIT Industry KnowledgeStakeholder ManagementCustomer Relationship BuildingInformation ResearchProfessional NetworkingInvestigative ReportingVerbal CommunicationPublic SpeakingEditorial WritingData-Driven RecommendationsWeb ResearchStakeholder InterviewingCritical ThinkingStrategic PlanningEvent Planning & OrganizationPublic Relations ManagementEmail Automation Flow DesignLead GenerationEmail Marketing StrategyData StorytellingLinkedIn Content StrategyWordPress Site MaintenanceBlog ManagementWebsite Content ManagementBusiness Growth StrategyContent Strategy DevelopmentContent WritingBrand StorytellingThought Leadership PositioningC-Suite Stakeholder EngagementTechnical DocumentationAnalytical Report CreationExploratory Data Analysis (EDA)Market Research

Proof of Work

Proof of Work

Haripriya shares this with people who ask. You'll hear back either way.

Education

Postgraduate Diploma, Multimedia Journalism

Indian Institute of Journalism & New Media · 2021 — 2022

Bachelor of Commerce, Accounting and Finance

KLE's College of Commerce · 2018 — 2020

Contact details

Contact details

Haripriya shares this with people who ask. You'll hear back either way.

What drives their work

The Explorer — Finds the unmapped route

The Explorer

Uncovers hidden truths to shape impactful narratives.

Haripriya's superpower

You excel at unearthing critical information and crafting compelling, research-backed narratives that drive engagement and dialogue.

How Haripriya works

You are well-suited for roles that require deep dives into complex topics and the ability to translate findings into strategic, public-facing communications.

Ask about this candidate

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