Data Analyst
Softlink Global Pvt. Ltd. · Apr 2025 – Present
- Dashboards & KPI Tracking: Design and maintain 15+ Power BI dashboards and 20+ KPIs (e.g., Gross Profit Variance, Delayed Shipment %) using 100+ DAX expressions and optimized SQL, tracking operational and financial performance for 50+ stakeholders across 5 business units.
- Automation & Predictive Modeling: Built a FastAPI-based ML pipeline that automated manual reporting, processing 500+ daily requests at 95% accuracy; developed predictive models (90%+ F1/ROC-AUC on 10,000+ records) in Python and Scikit-learn.
- Analytics Product Ownership: Developed and managed LogiBrain, a Power BI analytics product with 4+ dashboard sections and drill-through reports for performance analysis; delivered client demos and presented insights to stakeholders.
- AI-Powered Custom Visual: Built a custom Power BI visual (Visuals SDK, TypeScript, AI API integration) generating a 3-layer Descriptive / Diagnostic / Prescriptive analysis of any visual on demand.
- Efficiency & Data Quality: Reduced report load time by 40% through query and model optimization; ensured accuracy with validation checks, scheduled refreshes, and a single source of truth on PostgreSQL.
- Stakeholder Collaboration: Work with business teams to clarify questions and requirements; independently redesigned 8 dashboards, increasing adoption by 35% and cutting training time by 25%.
- Delivered 10+ ad-hoc analyses.

