Asha Rani
Contact details — on requestProof of Work — on request
Experience
Product Designer
Freelancer · May 2025 – Present
- Worked as a freelance UI/UX designer on projects focused on improving user experience and visual clarity.
- Contributed to UX research, wireframing, and UI design, translating user needs into structured and intuitive interfaces.
- Focused on creating clean, user-friendly layouts with strong attention to usability and consistency across different digital products
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Product Designer
Conversion ux · Feb 2026 – Apr 2026
- I worked as a Conversion UX Designer focusing on improving product experiences through research-driven and user-centered design.
- I designed 20+ product detail pages (PDPs) with a strong emphasis on clarity, hierarchy, and conversion optimization across the user journey from browsing to purchase decision.
- I also conducted UX research for skincare product templates, identifying user behavior patterns and translating insights into structured, scalable UI layouts to improve decision-making and consistency.
UIUX Designer
Altruisty · Jun 2024 – Aug 2024
UIUX Designer
Altruisty · May 2024 – Jul 2024
- Designed user-focused web experiences for projects including a music academy website and a student learning platform, improving navigation, accessibility, and overall usability.
- Worked on enhancing visual hierarchy and content structure to increase engagement and user interaction, resulting in improved inquiries, better content discoverability, and higher time spent on key sections like learning and job/internship pages.
Skills 0 proven through work
Also works with
Decision Support System DevelopmentUser Pain PointsDesign ReviewWork Planning and PrioritizationAdaptabilityBusiness AnalysisProblem SolvingEnd-to-End UX DesignReceiving and Incorporating FeedbackTeamworkUI Design PatternsUI Animation DevelopmentEmotional DesignMinimalist Design PrinciplesOnboarding System DevelopmentProduct Content StrategyCompetitor BenchmarkingProduct ThinkingCustom Component DevelopmentDesign Systems DevelopmentResponsive UI ImplementationCall to Action DesignUsability TestingSystem AnalysisE-commerce Application DevelopmentUser ResearchImpactful DesignClarity in DesignConversion Rate OptimizationColor TheoryLayout DesignTypographyVisual Design DirectionBrand Consistency Across AssetsTechnical Specification ManagementNavigation DesignInformation ArchitectureUser Experience ImprovementFigmaContent Taxonomy StructuringRequirements AnalysisUser-Centered DesignWebsite DesignUser Interface Design
Proof of Work
Proof of Work
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Education
Secondary Education, Matriculation
Calavala cunnan chetty's hindu matric school.Thiruvallur · 2018 — 2020
Bachelor of Engineering, Computer Science Engineering
Jaya Engineering College-Thirunindravur · 2021 — 2025
Projects
Contact details
Contact details
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