AS
Anushka Singh
Contact details — on requestProof of Work — on request
Experience
Research Scholar
Amity University · Jan 2025 – Jun 2026
- Conducted consumer behaviour and market perception research focused on generational purchasing patterns and advertising influence within the cosmetic industry, employing quantitative research methodologies and structured survey design.
- Analysed survey data using statistical techniques, interpreted consumer insights, and evaluated emerging market trends through descriptive and inferential analysis.
- Utilised tools such as Excel and Power BI for data cleaning, analysis, visualisation, dashboard creation and insight reporting.
- Managed research documentation, academic correspondence, presentations and record-keeping to support efficient academic and research activities.
- Assisted in organising seminars, academic events, and stakeholder communication activities across the department.
- Presented research findings and complex management concepts through clear, audience-focused communication, transforming data-driven insights into actionable recommendations.
Skills 0 proven through work
Also works with
Problem SolvingProcess ImprovementOrganizationStrategic ThinkingStrategic PlanningResearch MethodologyStakeholder ManagementData StorytellingDashboard UI DesignPower BIData VisualizationUser FeedbackData CollectionQuestioning SkillsQualitative ResearchMarket ResearchCustomer Behavior AnalysisInformation Research
Proof of Work
Proof of Work
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Education
B.A (Hons.), Journalism
Lady Shri Ram College For Women, University Of Delhi · 2017 — 2021
Masters, Management
University of Wollongong in Dubai · 2022 — 2024
PhD, Management
Amity University Lucknow · 2025 — NaN
Contact details
Contact details
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