
Marketing Intern
Amul (GCMMF) · May 2026 – Jul 2026
- Designed and conducted a survey across 250+ retail outlets in Kandivali to diagnose a 23% decline in Amul Dahi sales; found Amul Masti cannibalising the newer Dahi, and competitors winning retailers with better margins, cheaper supply rates and closer relationships.
- Presented the survey findings to the manager and recommended supply-chain changes, Amul acted on the insights, improving plant-to-outlet delivery and market acquisition, which lifted sales by 15 % across the category.
- Managed distributors and channel operations for Amul Dahi in Kandivali to strengthen market coverage and monitored Amul Dahi market performance and day-to-day sales and distribution in Kandivali.

