Aditi Mishra
Contact details — on requestProof of Work — on request
Experience
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Digital Marketing and Growth Engineer
Levitation Infotech · Aug 2024 – Aug 2025
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Digital Marketing Specialist
Levitation Infotech · Mar 2025 – Jul 2025
- Built and led the company's first-ever marketing function from scratch-established channel strategy, content pipeline, and campaign processes for a company that previously had zero marketing team or presence.
- Launched the SEO program that took the company from near-zero organic visibility to ranking for 15+ target B2B keywords within 4 months, driving a steady stream of inbound enquiries.
- Set up and managed Google Ads campaigns (Search & Display) from scratch, generating an estimated 40-60 qualified leads per month for the company's IT service offerings.
- Planned and executed LinkedIn outreach campaigns targeting decision-makers at mid-to-large enterprises in the UAE, contributing to pipeline development for NDA-protected international accounts.
- Conducted keyword research and competitive analysis for the UAE/MENA B2B market, identifying high-intent search terms that formed the foundation of the SEM and content strategy.
- Designed go-to-market strategies for new service offerings, including channel selection, audience targeting, and messaging tailored for B2B buyers in technology and enterprise sectors.
- Created all marketing collateral—social media creatives, blog graphics, pitch decks, and client proposals—using Figma and Canva, establishing the company's first cohesive visual brand identity.
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Business Development Intern
Levitation Infotech · Aug 2024 – Feb 2025
- Supported business development through lead generation, cold outreach, and client relationship management for B2B IT services across domestic and international markets.
- Conducted market research and built detailed buyer personas that informed the company's first structured approach to marketing and client acquisition.
- Created marketing collateral including blog visuals, social media assets, and presentation decks using Canva and Figma.
- Promoted to Digital Marketing Specialist within 6 months based on performance, initiative, and foundational role in establishing the company's marketing operations.
Skills 0 proven through work
Also works with
FreelancingFigmaCanvaDigital Marketing Graphic DesignCreative BrainstormingAnalytics Tools ProficiencyExploratory Data Analysis (EDA)Cross-Departmental CoordinationTechnical SEOMentoring and Peer CoachingAdaptabilityWork Planning and PrioritizationProcess ImprovementReturn on Investment CalculationStrategic PlanningCreative StrategyBusiness Growth StrategyCommunication Framework DevelopmentIdeal Customer Profile DevelopmentProblem SolvingBrand Positioning StrategyShort-Form Video ProductionInstagram Stories MarketingAudience Engagement StrategyMulti-Format Social Content ProductionContent Calendar CreationWebsite Content ManagementStakeholder Communication AdaptationContent WritingSEO Content OptimizationTarget Audience AnalysisContent Strategy DevelopmentLimited-Launch Go-to-Market PlanningSocial Media MarketingKeyword Research for Trend DetectionMarket ResearchCompetitor BenchmarkingDigital Marketing StrategyCold Outbound Engine BuildingInbound SalesLead GenerationBrandingLinkedIn Outreach AutomationGoogle Ads Campaign ExecutionPerformance Marketing PlanningEmail Marketing StrategySEO Strategy & RoadmappingPeople ManagementTeam Leadership
Proof of Work
Proof of Work
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Education
Master, Master of Arts
Indira Gandhi National Open University · 2024 — 2026
Bachelor, Bachelor of Arts
University of Lucknow · 2021 — 2024
Contact details
Contact details
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