# Athul CR Identity: verified ## About As a UX Designer, I am driven by a deep sense of empathy, always striving to understand user needs and create intuitive, impactful experiences. I thrive on autonomy, taking full accountability for my work while independently navigating challenges to deliver thoughtful and user-centric solutions. ## Proof-of-Skill: verified skills Every skill below was demonstrated in real work — a recorded assignment reviewed by independent validators — not self-reported. Proficiency sits on a five-step ladder: Unfamiliar → Basic → Functional → Proficient → Advanced. ### Proficient — Can apply independently in standard contexts - Wireframing — Ayush Soti, Nyekachi Wihioka, Abhijit Paul placed it at Proficient - Iconography — Aqil nazeer, Samriti Gosain placed it at Proficient; Basavaraj S S placed it at Basic - Sitemaps — Ayush Soti, Abhijit Paul placed it at Proficient; Nyekachi Wihioka placed it at Functional ### Functional — Can apply in guided scenarios - Questioning Skills — Ayush Soti, Aqil nazeer placed it at Functional; Abhijit Paul placed it at Unfamiliar - Typography — Aqil nazeer, Samriti Gosain placed it at Functional; Basavaraj S S placed it at Basic - Figma — Aqil nazeer placed it at Proficient; Samriti Gosain placed it at Functional; Basavaraj S S placed it at Basic - Prototyping — Ayush Soti placed it at Proficient; Abhijit Paul placed it at Functional; Nyekachi Wihioka placed it at Basic - User Personas — Ayush Soti placed it at Advanced; Abhijit Paul, Aqil nazeer placed it at Functional - Market Research — Abhijit Paul placed it at Proficient; Aqil nazeer placed it at Functional; Ayush Soti placed it at Unfamiliar - User Flows — Ayush Soti, Nyekachi Wihioka, Abhijit Paul placed it at Functional - User Research — Abhijit Paul, Ayush Soti, Aqil nazeer placed it at Functional ### Basic — Basic understanding of concepts - Optimizing Touchpoints — Aqil nazeer placed it at Functional; Abhijit Paul, Ayush Soti placed it at Basic - Color Theory — Aqil nazeer placed it at Functional; Basavaraj S S, Samriti Gosain placed it at Basic - Survey Design — Aqil nazeer placed it at Functional; Abhijit Paul, Ayush Soti placed it at Unfamiliar - Micro Interactions — Ayush Soti placed it at Functional; Abhijit Paul placed it at Basic; Nyekachi Wihioka placed it at Unfamiliar - Effective Questions — Aqil nazeer placed it at Functional; Abhijit Paul, Ayush Soti placed it at Unfamiliar - Usability Testing — Aqil nazeer placed it at Functional; Abhijit Paul, Ayush Soti placed it at Unfamiliar - User Feedback — Aqil nazeer placed it at Functional; Abhijit Paul, Ayush Soti placed it at Unfamiliar - Heuristics — Ayush Soti placed it at Functional; Aqil nazeer placed it at Basic; Abhijit Paul placed it at Unfamiliar - Responsive Interactions — Abhijit Paul placed it at Functional; Ayush Soti, Nyekachi Wihioka placed it at Unfamiliar - User Pain Points — Aqil nazeer placed it at Functional; Ayush Soti placed it at Basic; Abhijit Paul placed it at Unfamiliar - Branding — Aqil nazeer placed it at Functional; Basavaraj S S, Samriti Gosain placed it at Basic Reviewed by 6 independent validators. ## Who verified this work Independent Skill Validators — practitioners with no stake in the outcome — reviewed the recorded assignments and agreed the levels above. - Aqil nazeer — Coditas, Zenappstudios, SmartQ — 7+ years of experience - Ayush Soti — Zenia Mobile, LearnApp, Yoro, Agio Support Solutions, The Glint Media, Let’s Bunk, The Gypsy Soul, My First Boss — 9+ years of experience - Abhijit Paul — Upwork, Arthink AI, Silvan seven sisters, Zemoso technology, Xcitech technology, Unique Computers — 6+ years of experience - Basavaraj S S — Hexad, Truecaller, Victoria's Secret, Definitive Healthcare, Codewave Technologies, Deluxe Entertainment Services, Convergys — 10+ years of experience - Samriti Gosain — Ikokas Digital Pvt. Ltd., Freelance Designer, Philips Innovation Campus, Peepal Design, Nivasa - Furniture.Art, Studio 4D — 12+ years of experience - Nyekachi Wihioka — CashEx, Jetronticket, Digip, Feedel Ventures, Techcreek — 8+ years of experience ## Self-claimed skills (not yet verified) - Market Segmentation - Concise Communication - Teamwork - Empathy - Iterative Design - Problem Solving - Business Acumen - Error Prevention Design - Mobile UI Design - Onboarding System Development - Modular System Design - ERP Platform Development - Requirements Analysis - CRM System Development - B2C Product Design - B2B Design - Documentation Review - Team Leadership - Work Planning and Prioritization - Layout Design - SEO Strategy & Roadmapping - Effective Communication - Content Strategy Development - Information Architecture - User-Centered Design - User Interface Design ## Experience ### UX Designer · MA Ventures (2024–Present) ### Jr UX UI Designer · Enfono Technologies, Calicut (2022–2023) Contributed to wireframing, usability testing, and competitive analysis for web and mobile apps, resulting in 10% higher site engagement. Followed and contributed to design system guidelines to maintain consistency, accessibility, and scalable UI patterns across platforms. ## Education - B.Tech, Major in Electronics and Communication — Electronics and communication (2019–2022) - My Captain — UX UI Design pro course (2023–2022) ## Projects Personal, academic or side projects — built by the candidate, not paid employment. - ERP for SMB — https://ojo.io/ - Rengy- Solar system CRM and Vendor App — https://www.rengy.in/ - Startup Varsity website — https://www.startupvarsity.com/ ## Skills discussed in their intro call with Yoshi Each entry is a skill the candidate talked through on that call, quoted in their own words. ### UI Design > I am focusing on UI and, uh, mostly the architecture and how the structure is going and how will be the content should be there, like how it should be used, like that, or mostly user experience and UI. ### UX Design > I am focusing on UI and, uh, mostly the architecture and how the structure is going and how will be the content should be there, like how it should be used, like that, or mostly user experience and UI. ### Information Architecture > I am focusing on UI and, uh, mostly the architecture and how the structure is going... I started from user research to, uh, coming with, uh, information architecture for, uh, that is a, uh, very big, uh, thing, like, uh, CRM for solar panel thing. ### User Research > I started from user research to, uh, coming with, uh, information architecture... I mostly, uh, focused on the usability there, uh, how they are using. I just will make a group of the vendors, uh, age group and everything. So I found that, uh, the, what are the usability issues there. ### SEO Integration > they want to, uh, make it SEO-friendly, so it will be focusing on ranking on SEO. So my challenge was to communicate with the SEO teams and, uh, adjusting the design and, uh, uh, SEO content equally important. ### Cross-functional Communication > my challenge was to communicate with the SEO teams and, uh, adjusting the design... I just communicate with, uh, SEO teams to reduce the content or make the layout, uh, better. ### Problem Solving > my challenge was to make the combine better. So, after researching, I found out how and when to will go and how client will go... I found that, uh, the, what are the usability issues there. They maybe forget to add something, so I just inform them, uh, this is the problem they're having. Uh, so I made a error indicator. ### Project Ownership > I am the only, uh, one who take care of this, uh, GSIT... I am more responsible for everything happening on, on GSIT website as a UI/UX design and, uh, everything. ### CRM Design > CRM for solar panel thing. So I did, uh, c- client. I did, uh, talk with client and, uh, get the requirement, and I planned everything according to that. And, uh, that is live actually. ### ERP System Design > After that, I worked on a ERP system. There, I worked on one module, uh, such a module and onboarding also. ### Usability Analysis > I mostly, uh, focused on the usability there, uh, how they are using. I just will make a group of the vendors, uh, age group and everything. So I found that, uh, the, what are the usability issues there. ### Error Handling Design > They maybe forget to add something, so I just inform them, uh, this is the problem they're having. Uh, so I made a error indicator. ### Product Financial Acumen > I am aware about the product, uh, uh, uh, financial thing also, like, uh, how it will be if I, if I have any problem, uh, like, uh, kind of a, a problem, user problem, I can, uh, give the solution. But also, I, I have that knowledge that we need to take care of the financial, uh, RO- uh, ROI and everything. ### User Feedback Integration > I want to get the, uh, solution, uh, not solution, feedback from users, like, this feature is clicking kind of thing. If it's not, uh, I can rework on that kind of thing. ## What they say they built Self-reported on the intro call, not verified work. The verified record is the Proof-of-Skill section above. - Revamped the GSIT website, focusing on UI, architecture, structure, content, and overall user experience. - Communicated with SEO teams to reduce content and improve layout for sections like 'Why choose GSIT' to enhance user digestibility. - Conducted user research and developed information architecture for a CRM system for solar panels, including client requirement gathering and planning. - Designed and improved complex user flows for both vendors and clients within the CRM system, including creating a dedicated app for vendors. - Identified usability issues for vendors and implemented error indicators in the vendor app to prevent forgotten inputs. - Worked on a module and onboarding process for an ERP system. ## Hardest problem they say they've solved Balancing SEO requirements (heavy content for ranking) with user experience (digestible content) for the GSIT website revamp, requiring communication with SEO teams to adjust design and content. ## What they value at work - Empathy - Respect - Collaboration - Understanding/Explanation ## Proof of Work 12 assessments completed, 12 of which produced verified skills. Each one is real work done under recording, reviewed by independent validators. - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified - 2025-01-01 — primary — verified ## Work personality **The Architect** — Builds what holds You build robust and intuitive user experiences from the ground up. Superpower: You excel at structuring complex user journeys and information to create highly usable digital products. How they work: You are best suited for teams that value deep user understanding, structured problem-solving, and end-to-end ownership of the user experience. Roles that fit: Lead UX Designer, Product Designer (UX Focus), Information Architect, Senior UX Strategist ## Links - LinkedIn: https://www.linkedin.com/in/uiuxdesignerathul --- This CV is not static. Verified skills, Proof-of-Work assessments and intro-call evidence are appended as the candidate completes them, so a later fetch of this URL may contain more than this one. Sections this candidate has not made public: contact, work. Absent means not shared, not absent from their record.